Garima, great post. While i havent taught GenZs, i took an online course by Professor Robert Reich in UC Berkley, freely available on Youtube. He engaged his Gen Z audience by actively asking questions (polls) and asking the students to respond through their phone. The results of the snap poll were flashed on the screen. This made the audience co-create value along with the professor, rather than being a one way street.
Enlightening as usual. This weekly post has become my go to source for all the marketing related news & commentary on recent changes. Keep it up!
Thank you for the constant support and encouragement, Pritesh.
As always, thought-provoking content. Thanks!
Grateful for your encouragement, Laura.
Also, i take the rather boring stand of disagreeing with Nike's philosophy of winning at all costs
Garima, great post. While i havent taught GenZs, i took an online course by Professor Robert Reich in UC Berkley, freely available on Youtube. He engaged his Gen Z audience by actively asking questions (polls) and asking the students to respond through their phone. The results of the snap poll were flashed on the screen. This made the audience co-create value along with the professor, rather than being a one way street.